Meet the 2023 NFL Draft's best prospect. You read that right. There is no better prospect in this draft class than Texas running back Bijan Robinson. Period. Let's talk about why.
Position: Running back
School: Texas (Junior)
Measurables: 5'11, 215 lbs.
TLDR; This is a weird time to evaluate the running back position, honestly.
Teams are devaluing the running back position in general because:
a) The career of an RB doesn't last quite as long, thanks to the physical nature of what they're asked to do and the big hits they often take while doing it
b) The difference in production between elite and good-to-average prospects often isn't as significant as it is for other skill position players (like quarterbacks or tight ends)
c) NFL teams are gravitating away from the "workhorse" running back and toward a "committee" approach. Rather than elect to give one player 300+ touches in a season, you'll have multiple RBs with 150+ touches, limiting wear and tear on one player. Though limiting touches for a single player can be helpful for the player in question in terms of improved career longevity and limiting injury risk, it does give teams a reason to push these players — even the most potentially impactful — down their draft boards.
The thing is, however — that rule feels like it shouldn't apply to a prospect like Bijan Robinson, who wins, in short, everywhere. In an era where the word "generational" is thrown around far too often, he truly is generational. He's a big running back with the ability to play through contact like big backs do... but he moves with the kind of finesse you often see in much smaller players. It's rare. Bijan is rare.
Bijan Robinson has a NIL deal selling... what else — DIJAN MUSTARD. Bijan Robinson's Bijan Mustardson product claims, "It's like a touchdown in your mouth!" The site also notes, "It'll break your mouth's ankles!" You can buy a two-pack of the nine oz. bottles for $15.90.
Robinson won the 2022 Doak Walker Award, which honors the top running back in college football.
Athletics run deep! It's in the blood, baby. His grandfather was an all-state linebacker in high school who went on to officiate basketball and football for high schools and college, while his great-uncle, a running back, was actually a two-time Pro Bowler!
THIS IS A MADDEN TEAM. ARTHUR SMITH ASKED, HOW DO I GET THE MOST FUN PEOPLE IN THE WORLD AND PUT THEM ALL ON THE SAME OFFENSE. HE DID IT! HE ACTUALLY DID IT!
Bijan joins Kyle Pitts, Drake London and more to become the most dangerous, young and fun skill position group in the entire NFL. I don't want to hear that their QB stinks. I don't want to hear that there are many holes elsewhere. BIJAN IS HIM. MUSTARD KING!